The key to a great website? Great copywriting. 

Behind every successful website is a talented copywriter who is busy conducting research, writing paragraphs and polishing off documents. With the right approach to copywriting, you can create a website that is not only engaging and informative, but helps your business to rank in relative search results!

If our team at My Wolf Design knows one thing to be true, it’s that a website can have a significant impact on your business. From establishing credibility with your audience and creating a stronger reputation, to streamlining your sales process, educating your customers and so much more, there are so many reasons to take your business online with a website.

Create a proposal that gets results.

This post we will discuss what to include in your services proposal and how to make the most of this important step in your sales process.

Customers aren't on your FAQ page to be entertained. It's typically best to stick to a basic format and simple design that can be quickly accessed and easily read.

One of the most important things to consider when creating and launching a website is the copy. Not only does the copy set the tone for the voice of your business online and help to keep users informed, it can also contribute to your overall SEO strategy.

It can be difficult to narrow down your options for an agency to manage your digital marketing efforts, which may result in choosing multiple vendors for different services. There are several benefits to running all of your digital marketing services with one full-service agency.

Squarespace websites are the talk of the town these days and for good reason! It’s easy to create a truly stunning design, they’re easy to launch, and the websites produced are indeed very powerful.

It’s a big decision to choose or switch your website system, so I wanted to be the one to lay out all the most frequent questions and the answers to them in order to set things straight.

The significance of using the right font in a design is often neglected by those who don’t understand them. The importance of typography in branding is crucial to comprehend if you want your visuals to clearly deliver your brand’s identity.

The 6 Best Secrets to Email Marketing Success

Boost your Google rank with these recommendations.

If you’re a die-hard Squarespace fan like me, then you likely know all about Squarespace 7.1.

But if you’re just an average Squarespace user (aka the majority of people reading this) you may have heard of Squarespace 7.1, but really, you don’t know much about it 🤷‍♀️ (To be fair to you, there’s not much information about it anywhere yet and it is pretty darn confusing.

A moodboard is a succinct collection of visual assets that represents a brand’s visual identity. It can contain inspirational examples of photos, colours, typography, quotes, patterns, shapes and more that make up a cohesive direction for a brand that can be displayed and understood on one page.

What You Should Include in Your Website Homepage Design (in this order)

Little things make a big difference. Your website navigation is a great example. The structure and labels of your navigation can have a huge impact on results. Here’s why…

Many experienced business owners will agree, certain investments can most definitely help to improve overall success. Whether it’s new materials and office supplies, a strategic marketing campaign or improved digital assets, certain investments can prove to be a valuable asset to your business in the long run.

A list of 3 trends to ditch yesterday.

From themes to editors, the two most popular website builders have important differences.

Wix and Squarespace are the two biggest website builders— and it’s not even close. Together they power 55% of websites that are built with a website builder.

We would always recommend a blog on your website.

There’s a reason that there are so many people taking advantage of professional blogging under the topics of lifestyle, fashion, and even parenthood – it works. It brings traffic, it brings enquiries, it brings conversions. It’s one of the most inexpensive marketing tools to use on your website, and it can prove priceless.

The approach that your business takes to digital marketing can absolutely impact how you thrive online. Traditionally, you would hire a professional to handle each of your online endeavours. A developer to build and launch a website, a copywriter for your blogs, a graphic designer for your logo and branding, and an email marketing savant for your nurture campaigns and newsletters.

But doesn’t that sound a little… exhausting?

This article can potentially make you up to 6 figures this year.