FREE TRAINING FROM OUR PANEL OF PROS

Monthly Guest Speaker Webinars

Get informed on the industries and topics essential to your business, for free.

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We understand how difficult it can be for business owners to navigate the complexities of website design, branding, and digital marketing. Educating ourselves to be more confident in running our business is a pillar of our client services, but it's also the principle behind offering monthly expert-led workshops to our community!

We can empower each other and create a community of informed business owners by sharing the tools and knowledge from our industries. Join us to explore topics like sales, conflict management, branding, social media, content writing, and more!

Old-School Sales Tactics That Still Work
Jan
22

Old-School Sales Tactics That Still Work

What we will cover:

  • The Art of Genuine Interest

  • The Power of Asking the Right Questions

  • Understanding Customer Motivations

  • Active Listening as a Game-Changer

  • Curiosity as a Timeless Skill

  • Q&A

Presented by Nicole Russell, Founder, Leaderboard Sales

Nicole Russell is an accomplished corporate leader with over 16 years of experience driving sales success and leading high-performing teams. She has held senior leadership roles, guiding organizations through periods of growth and transformation. Nicole is currently completing her Masterโ€™s in Educational Leadership, which complements her deep passion for developing and empowering leaders.

As a Maxwell Certified Trainer, Speaker, and DISC Consultant, Nicole brings a wealth of expertise in leadership development and communication strategies. She has a proven track record of helping teams improve their performance by fostering strong leadership, effective communication, and a focus on results. Nicole is passionate about inspiring others to reach their full potential, especially in the sales industry, where she thrives on building cultures that value both people and performance. With her unique blend of corporate experience, academic knowledge, and practical training skills, Nicole is committed to helping leaders at all levels excel and create lasting impact within their organizations.

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Be Your Own Social Media Marketer - Expert Edition
May
15

Be Your Own Social Media Marketer - Expert Edition

Presented by Sarah Laing, Owner of MCAT Social

MCAT helps small businesses get online content relief and scale their marketing through solutions for content creation, social media, brainstorming, and more!

The MCAT transformation: powered by writing expertise, social media strategy, an overactive imagination, and a unique mompreneur point of view.

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Rate My Branding: A Workshop to Assess Your Business Image
Apr
17

Rate My Branding: A Workshop to Assess Your Business Image

Presented by Kate Bradfield, Owner & Creative Lead of Field & Co. A creative agency based in Kitchener, Ontario. We work with businesses who are fuelled by their passion to make the world a better place. We help businesses create a consistent brand that attracts and engages their ideal customers. Kate is a professionally trained design expert with award-winning knowledge of strategic approaches to branding and design.

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Setting Yourself Apart with Local SEO
Feb
14

Setting Yourself Apart with Local SEO

What we will cover:

  • The Digital Shift: Why Online Presence Matters

  • Basics of Local SEO

  • Key Local SEO Strategies to Implement

  • Importance of Local SEO for Specific Service Industries (Realtors, Medispas, Interior Designers, Mental Health Professionals)

  • Q&A

Presented by Tedi Bezna, SEO Expert, Owner of Searchlight Digital

As the CEO & founder of Searchlight Digital, her passion is working with businesses to develop digital marketing solutions that fit their needs. Search engine marketing combines her love for analytical, data-driven decision making with creativity and storytelling.

They are a comprehensive search engine agency. They take SEO off the plates of busy business owners, giving you the time to do what you do best - run your business.

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Elevating Your Biz with Instagram
Sep
13

Elevating Your Biz with Instagram

Presented by Sarah Laing, Owner of MCAT Social

MCAT helps small businesses get online content relief and scale their marketing through solutions for content creation, social media, brainstorming, and more!

The MCAT transformation: powered by writing expertise, social media strategy, an overactive imagination, and a unique mompreneur point of view.

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Creating a Strategic SEO Content Strategy
Jun
6

Creating a Strategic SEO Content Strategy

What we will cover:

  • Pages vs. Posts: the difference in SEO potential (the difference in keyword types, which is a higher priority based on your type of business, etc.)

  • How to identify and prioritize lead-focused content (choosing topics, idea generation, etc.)

  • A checklist of what to consider when creating SEO content (length, format, type of content, links, etc.)

  • Optimization suggestions for your content (h1 heading, meta titles/descriptions, alt text, organic keyword optimization, etc.)

Presented by Tedi Bezna, SEO Expert, Owner of Searchlight Digital

As the CEO & founder of Searchlight Digital, her passion is working with businesses to develop digital marketing solutions that fit their needs. Search engine marketing combines her love for analytical, data-driven decision making with creativity and storytelling.

They are a comprehensive search engine agency. They take SEO off the plates of busy business owners, giving you the time to do what you do best - run your business.

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Developing Great Sales Habits
May
10

Developing Great Sales Habits

What we will cover:

  • What are sales habits

  • How are they developed and formed

  • How to stay engaged and in your newly formed habits

Presented by Nicole Russell, Director of Sales

My goal is to show you that selling is different than it was 50 years ago-there are new strategies, new technologies and even new philosophies that have made selling more human and more fun!

Nicole is a Director of Sales in the healthcare space in Ontario. She is a certified sales leader and leadership literature geek! She lives in Ancaster with her husband Brandon and goldendoole Charlie.

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Using Brand Touchpoints to Grow Your Business
Apr
19

Using Brand Touchpoints to Grow Your Business

Presented by Kate Bradfield, Owner & Creative Lead of Field & Co. A creative agency based in Kitchener, Ontario. We work with businesses who are fuelled by their passion to make the world a better place. We help businesses create a consistent brand that attracts and engages their ideal customers. Kate is a professionally trained design expert with award-winning knowledge of strategic approaches to branding and design.

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Dubsado 101
Nov
9

Dubsado 101

Presented by Meredith Wolf, My Wolf Design

Dubsado is an all-in-one system that streamlines the necessary, but normally time-consuming, tasks for small business owners.

As a user and biggest Dubsado fan out there, along with my long standing reputation for an off-the-charts process, I will be sharing everything I know about how you can adopt the same client experience using Dubsado.

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How to set your business up for financial success!
Oct
19

How to set your business up for financial success!

Presented by Sherry Andrews, Owner of Money Mindset, Financial Coaching

โ€œI had zero entrepreneurial dreams. I was a workaholic in a factory setting, working overtime like crazy to stay ahead financially, and dreading every single shift. The Universe had been sending me signs, mainly in the way of stress overload, and breakdowns at work, but I didn't pay attention. I made good money, got 5 weeks vacation, and really liked some of my co-workers. I thought that this was how life wasโ€ฆโ€

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How To Easily Leverage SEO For Your Business
Sep
14

How To Easily Leverage SEO For Your Business

Presented by Ashley Cockwell, SEO Expert

Psychology grad & Holistic Nutritionist turned SEO expert. She loves all things organic marketing, and working with heart-led entrepreneurs sets her own heart on fire. When she is not growing & supporting her clients, you can usually find her up a mountain, on her paddle-board, or speaking broken Spanish in Latin America.

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Mastering Mindset for Business
Aug
9

Mastering Mindset for Business

Presented by Emily Elliot, Mindset Coach.

She is a mindset coach who uses the power of the mind to help women to attract the life of their dreams. Taking the leap from Naturopathic Doctor to Mindset work, she has created a business that she is in awe of, generating more time and money freedom to do the things she loves like spend time with her family, explore nature and live life to it's fullest.

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How to Create Sustainable Success: Set Yourself Up for Optimal Health and Impact
Jul
14

How to Create Sustainable Success: Set Yourself Up for Optimal Health and Impact

Presented by Miranda Ayim a three-time Canadian Olympian in the sport of basketball and had the honour of representing Team Canada as flag bearer for the Tokyo 2020 Opening Ceremonies.

A certified wellness & performance coach, podcaster and advocate for intentional growth, Miranda is passionate about helping individuals and teams create sustainable success through strategy, systems & mindset shifts.

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How to grow and audience that loves to follow you on Social Media
Jun
6

How to grow and audience that loves to follow you on Social Media

Presented by Shelby Hayle of Hayle Creative Co.

I am a go-getter and excited about this business + helping others, every single day. What I love most about it is being able to help people see, and then realize their full potential. There is so much that goes into the behind the scenes in the life of an entrepreneur, and oftentimes, sharing the awesomeness of what you have created - is harder than actually creating/ building/ growing it! I have a passion for not only teaching others how to step into their greatness online, but also taking things off their plate if it's just not a place where they want to put their energy into! You poured your heart and soul into bringing your vision to life - I'd love to help you share it with the world!

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How To Make Canva Your Business Bestie
May
26

How To Make Canva Your Business Bestie

Presented by Kate Bradfield, Owner & Creative Lead of Field & Co.

A creative agency based in Kitchener, Ontario. We work with businesses who are fuelled by their passion to make the world a better place. We help businesses create a consistent brand that attracts and engages their ideal customers. Kate is a professionally trained design expert with award-winning knowledge of strategic approaches to branding and design.

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