Understanding your Squarespace analytics is fantastic, but knowing what to aim for? That’s next-level. Here are some key benchmarks to keep an eye on, so you can gauge how well your website is performing.

Designing an optimal homepage for a small business involves balancing various elements such as visual appeal, usability, content clarity, and conversion optimization.

Let’s talk about the real MVP of small business success: the website investment.

Dive into the wild world of branding, where being real, building trust, and making killer first impressions are the name of the game.

Small business owners often find themselves juggling multiple tasks simultaneously. From marketing and sales to client onboarding and project management, the sheer volume of responsibilities can leave little time for strategic planning and growth initiatives. Without a centralized system in place, crucial details can slip through the cracks, leading to missed opportunities and dissatisfied customers.

So, you've decided it's time to take your online presence up a notch with a killer website design? Awesome choice!

Whether you're just starting out or looking to revamp your existing site, getting prepped is key to ensuring a smooth and successful project. Here's a laid-back rundown of what you need to have in your toolbox before diving headfirst into the world of web design:

How to craft lead magnets that'll have your subscribers hitting that 'subscribe' button like it's nobody's business.

Running a small business means juggling a ton of tasks. From steering the ship to handling daily responsibilities, it’s easy to let things slip through the cracks.

Your ultimate brand shoot guide covering props, wardrobe, goals, shot list, location and even important notes for your photographer.

It's perfectly normal to want to make a few adjustments to ensure it aligns perfectly with your vision. To guide you through this process, here are some invaluable tips to communicate your feedback effectively to your designer.

Updating your website is important for a variety of reasons. It can help your internet marketing strategy and increase traffic to your website. This is why we suggest that businesses update their website regularly.

If you're looking to create long-term brand awareness, expand your target audiences and earn more revenue, then search engine optimization is crucial. Let's look at 10 significant benefits of SEO for your business, and how you can realize them.

Answering what is evergreen content and how it applies to your branding soots

A business’s online presence, regardless of industry, can have a massive impact on its success. In this day and age, some businesses still don’t realize that a majority of their customers will visit their website before making a purchase.

No, that’s not click bait, we mean it. PDFs are yesterday’s news, and it’s time to evolve!

Writing sales pages isn’t fun for most people.

In fact, I think creating sales pages is one of the least liked tasks for almost every business owner.

The key to a great website? Great copywriting. 

Behind every successful website is a talented copywriter who is busy conducting research, writing paragraphs and polishing off documents. With the right approach to copywriting, you can create a website that is not only engaging and informative, but helps your business to rank in relative search results!

If our team at My Wolf Design knows one thing to be true, it’s that a website can have a significant impact on your business. From establishing credibility with your audience and creating a stronger reputation, to streamlining your sales process, educating your customers and so much more, there are so many reasons to take your business online with a website.

Create a proposal that gets results.

This post we will discuss what to include in your services proposal and how to make the most of this important step in your sales process.