What is SEO?

The 3 main components to focus on when optimizing your site.

On-Page SEO

On-page seo involves optimizing each individual webpage of your site in order to rank higher and increase traffic on search engines. To get the most out of your on-page SEO, you’ll need to include keywords both on the public pages of your site and in the back end of your site.

(this is achieved through professional copywriting services and blogging)

Off-Page SEO

Off-page SEO refers to the actions taken outside of your own website to impact your rankings within search engine results pages. This is also known as backlinking: the process of getting other websites to link to yours, therefore increasing search engines’ trust in your site.

(this is not a service MWD offers however I have lots of strategies on how you can achieve this throughout the MWD blog.)

Technical SEO

Technical SEO is the process of ensuring that your website meets all the necessary technical requirements that search engines set in order to be ranked, including it's speed, responsiveness, mobile capabilities, and whether it’s easy to navigate / promotes a positive user experience.

(this is included in your website design services but branding, professional photos, valuable blogs, etc. will also add to the user experience)