Little things make a big difference. Your website navigation is a great example. The structure and labels of your navigation can have a huge impact on results. Here’s why…

A list of 3 trends to ditch yesterday.

From themes to editors, the two most popular website builders have important differences.

Wix and Squarespace are the two biggest website builders— and it’s not even close. Together they power 55% of websites that are built with a website builder.

Many are focusing on ecommerce businesses, as they offer an easier point of entry. There's no physical space to scope out, rent to pay, or permits to obtain. However, that doesn't mean starting an online business is a piece of cake.

Learn what it takes to start an ecommerce business and the steps to start one today.

There’s no doubt about it, the future of shopping, sales and service is online. What better way to spend a Thursday evening, after all, than browsing through your favourite shops, from the comfort of your couch and from the computer!

The answer may be unsatisfying: it depends entirely on your audience. But, chances are you probably don’t.

Many of us are looking to start our on business in the near future. However, embarking on the venture process can seem daunting due to the technical jargon that is used on a daily basis. Here is a list of common terms used in design, marketing and website design.

3 signs that it is time to invest in a pro to design your website.

Web hosting and domain hosting, though closely related, are two different services. Web hosts allow users to create and store content, like a website, on Internet servers. Domain hosts provide domain names, which help visitors access your web content.

Your company needs to stand out, but it takes more effort and skill to do so than ever before.

Properly preparing for a website design / redesign will help define the project and avoid hiccups along the way. By first hashing out a specific plan for your website, you can make sure your project stays on-course throughout.

A One Pager is a Single Page website with no additional pages like About, Services or Contact. All the content sits within the same webpage, traditionally in a long-scrolling layout. The beauty of a One Page website is that it tries to promote one thing in an uncluttered, direct manner.

Here are the most common Squarespace troubleshooting questions I get asked from clients.

The biggest mistake I see many small business owners make with their website is neglecting the page that can have a huge impact on how quickly visitors become acquainted with a brand and how long visitors will stick around.

Although each page is important, there are some pages that remain essential to your site's success. When deciding how to optimize these pages, it's important to consider two things: what does the target audience want from these pages, and what action do you want your target audience to take once they are on the page?

The thought of investing in a new website might feel daunting. The time, the money, the effort. It can be a lot.

If you are like me then your new business all started organically. I was off on maternity leave and the creative juices were flowing. Small jobs here and there kept popping up and I was being asked for pricing, how people could pay me, if I had business cards, you know, all the usual information a small business would typically have. I didn’t.

With all the different online and social media outlets out there it can feel as though you are supposed to try and be engaged and active on each one of them to secure your online presence, well guess what, you don’t!